Chicken Ranch Casino Resort

Tucked in the heart of Jamestown, Chicken Ranch is a casino and hotel that defies expectations and reimagines what a gaming destination can be. With a name that sparks curiosity and a vibe that delivers on its promise, Chicken Ranch is a bold, unconventional playground where the bizarre meets the luxurious. From its eccentric, larger-than-life property art to its world-class restaurants and high-end shops, this destination offers something for everyone—whether you’re a thrill-seeker, a foodie, or a lover of the unexpected. Chicken Ranch isn’t just a place to play; it’s a place to explore, indulge, and be amazed. This case study dives into how Chicken Ranch crafted a truly unique experience, blending the quirky with the refined to create a destination that’s as unforgettable as it out of this world.

Scope: Creative Direction, Brand Build, Property Art